Blog Post #9: Social Media Marketing

Here are some ideas for content I can post for my social media. After researching, these appear in a lot of marketing campaigns.

  • Teasers include small snippets of the documentary to build anticipation for the release and find an audience.
  • Short trailer show the main premise of the documentary in a short video.
  • Exclusive clips are behind the scenes with actors.
  • Interviews and Q&A's can be interviewing either the audience, actors, or production company. I could do a Q&A answering questions about the documentary.
  • Casting posts about finding actors.
  • Quotes from the documentary or quotes that inspired me.
The picture is from a previous documentary from a media studies student. Some of the posts include links, advertising new episode, exclusive clips, and a sneak peek. Looking through the Instagram will help me with my formatting and posts when I start my own.

Profile:
  • The username is the name of the documentary
  • The production studio name is in the bio
  • YouTube channel is linked
  • Has 15 posts
  • Profile picture is relevant
  • Professional name 'A Fire Burns Within' Documentary Series
Summary: I will format my Instagram page in a similar way to the girl's profile to make it look professional and interesting. I will also look back at this blog post for inspiration for when I am creating things to post on Instagram.





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